Generate New Patients with Google Ads

Contact Us Today To See How We Can Grow Your Practice With Google Ads

Free Google Ads Quote 

Attract New Patients With Google Ads 

Google Ads is an auction where your practice will have a daily budget from which a certain amount (the cost per click) is deducted every time someone clicks on your ad directing them to their website. This enables you to effectively spend as little or as much as you like, on a daily basis with a focus on your return on investment and conversion rate.

What you kick-start a Google  Ads campaign with Practice Boost you can expect:

  • Defined targeting of your ideal customer

  • Conversion tracking including calls, online bookings & contact forms

  • Detailed reporting and visibility over the success of your campaign

  • A budget that works for you

  • A company that understands your business and you enjoy partnering with

The healthcare industry has grown rapidly over the last few years and in turn, for a successful practice, it is essential to have an effective online presence.  Your patients are searching for doctors near you. Are you appearing near the top of Google? If not your potential patients are going to the medical centre, dentist or doctor next door. Contact us today to see how we can help your practice with Google Ads.

Google Ads from $450 per month

Comprehensive Reporting 

No Lock In Contracts 

Health Industry Experts

Frequently Asked Questions

1. When should I use Google Ads?

​Google Ads is not only very useful for new practices but it can be a very effective tool for existing practices. Some of the use cases for Google Ads include:

  • You have just started a new practice and want to gain new patients and awareness rapidly

  • You are an existing practice with new doctors and you want to accelerate their patient numbers

  • You are an existing practice and want to grow patient numbers and your awareness in the area

  • You want to offer a new service and generate awareness and new patients 

  • You are offering a seasonal service (flu shots) and want to run a campaign at specific times of the year

  • You want to target patients or services in other suburbs which are too competitive to rank highly for using SEO 

2.  Do I need Google Ads if I am already doing SEO?

It depends on your goals, budget and the competition in your area. Google Ads will start generating new patients for you instantly but you have to pay Google every time someone clicks. 

SEO (one of our specialties) is a process that takes a few months to a year depending on how competitive your area is and the state of your website. After your SEO is done the website should be near the top of Google for important keywords. However, it is still important to update and keep making small improvements to keep your ranking because new practices will enter your market eventually.

If you are looking to gain as many patients as possible we recommend doing both and then decreasing the amount you spend on Google Ads as your organic traffic increases and you dominate the search on Google. 

 

It’s important to think of marketing as an investment because if you do it well you will get your money and back and much more.

3. What is involved and what is the process?

  1. Research 

    1. Practice Boost will provide a short discovery document for you to complete to understand the key value propositions of your practice and what services you would like to market.

    2. Practice Boost will conduct keyword & competitor research

  2. Setup

    1. Practice Boost will set up conversion tracking

    2. Practice Boost will create campaigns including ad-copy, design, retargeting and other Google Ad settings e.g. location targeting

  3. Launch + Optimisation

    1. Practice Boost will launch the Google Ads

    2. Post-launch Practice Boost will provide ongoing monthly optimisation and management. Example optimisations include:

      1. Removing negative keywords

      2. Adding new keywords

      3. Altering budget allocation

      4. Changing the ad schedule

      5. Changed ad-copy

      6. Creating new campaigns

  4. Reporting

    1. Practice Boost will provide monthly reports of Google Ads results as well as over the phone consultations as required.

Case Study

-Varsity Lakes Family Practice

-Kenmore Family Medical 

The owner of Kenmore Family Medical reached out to Practice Boost to run Google Ads to increase patient numbers and generate awareness in the area. After we were able to generate great results for Kenmore he asked us to run Google Ads for another one of his practices, Varsity Lakes Family Practice.

>50%

Increase in Website Traffic

>250

Patient Conversions Per Month

$4.50

Cost Per Patient Conversion

Practices Australia Wide Choose Practice Boost

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Ph: 0424 003 160

Email: info@practiceboost.com.au